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Digital Marketing Strategies To Grow Your Business

Start building repeat traffic and establish a credible online reputation today

The secret to online success is a bespoke digital marketing strategy

Building a digital marketing strategy means crafting a solid foundation of repeat traffic, online visibility and credible online reputation management. Your company might have a sleek, professional website, but without a high conversion rate, your website is pretty much useless. 

This is an easy fix – all you have to do is improve your marketing, and our team of online marketers and SEO (search engine optimisation) experts can easily help you develop your brand online. 

Using the combination of a modern, user-friendly website and an unstoppable online marketing strategy we can boost your brand’s visibility and improve your conversion rate. 

So whether you want better online reputation management or higher conversion rates, we can help you build the strategy that will let you reach your goals.

What Do Digital Marketing Strategies Focus On?

A marketing strategy is what helps your business get recognised online. It’s a combination of SEO improvements, content development and reputation management that helps you get more repeat traffic to your website. 

If you don’t have a clear direction for your digital marketing strategy then your online business is going to struggle. 

Not having a marketing strategy on your side is like trying to navigate Europe without a sat nav – you’ve got a lot of roads ahead, but the most effective route is just out of reach. 

A good online marketing plan helps you map your route to success and sets clear, achievable goals for your business.

Increased Sales
Higher Search Engine Ranking
Improve Website Traffic

(higher number of visitors and better conversion quality)

Online Image and Reputation Management

Here at Ireland Website Design we split online marketing plans into these six phases:

Digital Marketing

A successful digital marketing strategy is one that’s constantly evolving and changing as your company grows. It’s an ongoing process that takes a lot of time, knowledge and expertise to carry out effectively but with it your company will be able to get noticed online easily.

Each digital marketing strategy our experts create is completely customised to every one of our clients’ needs. In-depth research into your company, your industry and current or future trends in technology are taken into account so we can deliver the best possible solution for you.

Start reaching your marketing goals today by getting in contact with our expert team of digital marketing enthusiasts.

Digital Marketing Tactics

Our approach to marketing strategies

1: Audit
Our team will audit your current or past digital marketing attempts to see how your website fares online. 

We’ll make notes on what’s working for you and what we can help improve before sitting down to come up with a strategy. 

2: Strategy
When we develop your custom tailored digital marketing strategy we’ll research your company, your industry, your competitors and current marketing trends to build the best strategy possible for your business. 

3: Implementation
After the strategy is finished and approved by you, we’ll begin implementing it right away so you can start reaping the rewards as soon as possible. 

4: Reporting 
When your digital marketing strategy has been live a few months or so our team will show you jargon-free reports that will help us figure out what’s going right, what’s not working and what we can do to make it work better for your business. 

Search Engine Optimization (SEO)

Pay-Per-Click (PPC) Marketing

Google Shopping Campaigns

Webinar Production

Content Marketing (Blogging & Article Writing)

Downloadable Content Offerings (eBooks, Whitepapers, Webinars)

Email Marketing

Social Media Marketing

Video Production

Website Design A/B Testing

Landing Page Strategy

Call-To-Action Strategy

Link Building/Earning

Infographic Design

Marketing Automation

Lead Nurture Strategy

Retargeting

Public Relations (PR)

Take Control of Your Company’s Future - We’ll Help Set Your KPIs Now.

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