When you decide that you want to make a website for your conference event, you are already making a step in the right direction. Having a website for your conference is quite possibly the most beneficial thing you can do. It is important however to make sure that your website has certain key features, otherwise, it will not have the effect that you are looking for.
Here we will look at the key features of a successful conference website and why they are considered to be so important.
Your Contact Details
This is probably the most important thing you can have on your website. Getting in touch with you is something that a large number of people attending your conference will want to do, particularly if they have some questions about your event. If you don’t get many questions then it probably means you have a very good website that has all the details people need. But every now and then you people will want to get in touch with you to ask you about something.
This is why you need to make getting in touch with you a very simple task. You need to have all of your details, from phone number to email address and social media account details. And when people get in touch with them, you need to reply to them as quickly as possible. This way all the people attending your conference will be informed and they will know that you are keeping everything organized.
Dates And Times Of Events
If you are having seminars, meetings, or group discussions, they will of course be about different subjects. In other words, some of them will be of interest to some of the people attending your conference, while it will not be interesting to others. This is why you need to share all of the details about the date, time and location of certain events so then people know where they are supposed to be at certain times.
When people are attending a conference, they want to know in advance about events so then they can organise their time effectively. They want to be able to go to a group meeting and then have time to meet up with some clients or contacts before they head off to another seminar. If you can, try and have all the details about the different events taking place at your conference online as early as possible. If you do this, then people attending will have the chance to organise their time well in advance. If you have to change the date and time of an event as well, then you will need to post details about those changes online as quickly as possible. This way people attending the conference will be informed about changes at all times.
The Venue
While you could simply just include the website for your venue on your home or contact page, it is much more effective if you house some of the details yourself. Include the address of the venue, directions on how to get there and any other details you think might be important. If you are holding the event in a hotel for example, then you may want to include information about available rooms, what kind of food they serve and when, and if they have Wi-Fi available in the building. Yes, they can get all this information from the venue website themselves, but it is better if you include the details yourself.
If you have the details available to people yourself, it simply makes you look more professional and that you have gone the extra mile to give the people who are attending your conference all the information they need. If you really want to help them out, then you could also include specific details about the location of certain events, for example a room number and how they can find it in the hotel. This means then that not only will people wanting to attend your conference be able to get all the information they need, but it will also be considered a valuable recourse when the conference is actually taking place.
When you really think about it, creating a conference website is not really a difficult task. This difficult part is keeping it updated with the right information so then people attending are kept informed about changes and other details at all times. This is something that is often taken for granted by some events, which can lead to confusion, mismanagement and other problems when the conference is actually taking place. If however you are able to build a website that has all of the key features we have just talked about, then your website will get plenty of hits and it could potentially turn your small conference into a big networking event.
